Best Practices

Campbeltown has a particular challenge: it has become a centre for the manufacture of wind turbines which, as well as changing the economic context of the town, is also a part of its changing identity. Local inhabitants have a low awareness or limited purchase on this change with a consequent loss of local identity and social confidence.

Through a design transformation process the project aimed to bring creative practitioners and local people together to think through the issues related to this context and to address the challenge: “how do you create a new identity that can contribute to community well-being and individual confidence?”